Fabio Turel
Nov 20, 2021

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Like your approach. You're basically attempting to inject some real meaning and commitment into the commercial transaction with the influencer. This makes sense - otherwise, the big influencer acts simply as a neutral vessel for your message: you'd be buying exposure, just like space on a newspaper page.

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Fabio Turel
Fabio Turel

Written by Fabio Turel

A Project Manager must be a good storyteller. Stories about my profession, my interests and my passions converge in this place.

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